하이트진로 BRAND
하이트진로 오피셜 사이트 가기HITEJINRO
TERRA
TERRA
In March 2019, the Pure Lager era begins! Pure lager, TERRA to revolutionize the timesproduct information
| Size |
Bottle
330 mL 500 mL |
Can
250 mL / 355 mL / 360 mL 369 mL / 453 mL / 500 mL |
|
|---|---|---|---|
|
PET
1,000 mL 1,600 mL 1,900 mL |
Keg 20 L | ||
| ABV | 4.6% | ||
| Description | 100% pure malt, 100% real carbonic acid Made from 100% pure malt grown in Australia (ranked no.1 in the world for air quality) and real carbonic acid produced only from fermentation, Terra boasts a dense foam and stays carbonated for a long time. The first green regular lager bottle in Korea was used, and the tornado pattern was adopted to appear refreshing to the eye. | ||
LIMITED EDITION
This 2024 winter, 100% pure lager TERRA made with 100% pure malt and real carbonation is launching its Christmas Edition!
For the first time in a domestic Christmas Edition, TERRA has
collaborated with the creative design studio SUPERFICTION to feature their signature character, Nick. Nick captures the
excitement of Santa preparing for Christmas with special
presents, brought to life by TERRA and SUPERFICTION.
Celebrate a warm and joyful Christmas with the TERRA
Christmas Edition, brought to you by TERRA and SUPERFICTION.
- Product : TERRA X SUPERFICTION Christmas Edition
- Size/Container : 453 mL Can, 500 mL Bottle
-
The 2024 TERRA Christmas Edition, prepared by
TERRA and SUPERFICTION as a special Christmas gift.
*Korea’s first lager beer
- SINGLE AREA Tasmanian Barley
-
As Australia's iconic nature reserve,
most of Tasmania's island is a national park
designated as UNESCO World Heritage Site!
100% Tasmanian barley.
- SINGLE MALT Joe-White Maltings
-
A malting company with history and tradition
since 1926, based in Tasmania, Australia.
An exclusive special malt collaboration for the limited edition of TERRA!
- SINGLE HOP ELLA Hops
- Fall under the spell of SINGLE HOP ELLA, brewed by the hops from Tasmania, delivering a velvety, floral aroma.
- One-step malt history check
-
Check out the full process on your TERRA
Single Malt through the QR code printed
on the product,
from barley to malt to beer.
- Product : Limited-Edition TERRA Single Malt
- Size/Container : 355 mL Can, 500 mL Can
- Back by popular demand! TERRA Single Malt special edition, the first single malt and single hop lager beer in Korea, is back after selling out upon its initial release!
“The 2nd edition of SAVE the GREEN”
will be released in April 2024 in
collaboration with eco-friendly essay
writer and illustrator Heezo.
Artist Heezo expressed the importance
of clean daily life by painting nature
and characters with peaceful emotions
harmoniously on the green package of Terra,
which symbolizes purity.
Some of the profits will be contributed
to a forest creation project to add
sincerity to the “SAVE the GREEN” message.
- Product : [Terra & Artist Heezo] Limited Edition
- Size/Container : 365 mL Can, 453 mL Can
-
The 2nd edition of SAVE the GREEN, an art collaboration
edition with eco-friendly essay writer and illustrator Heezo
TERRA – Korea’s First-Ever!
Limited Edition Single Malt
& Single Hop Beer
* Korea’s First Lager Beer
- TASMANIA BARLEY
-
Tasmania is an island located in the southernmost part of Australia.
As Australia's iconic nature reserve, most of the island is a national park designated as UNESCO World Heritage Site!
100% Tasmanian Barley
- JOE-WHITE MALTINGS
-
A historical Australian brewery located in Tasmania, boasting 100 years of history since 1929.
Special Limited Edition Malt Collaboration
- ELLA Hops by HPA
-
Using only the finest ELLA hops from Tasmania.
Fall under the spell of ELLA through single hopping.
- First in Korea to Disclose Malt History
-
Through the QR code printed on the product,
the journey and information of the barley and hops from harvest to production are revealed.
- Product : Limited-Edition TERRA Single Malt
- Size/Container : 355 mL Can, 500 mL Can
- Born from globally recognized pristine Australian ingredients and differentiated technology, the Terra Single Malt Edition offers the full flavor of special malt combined with Terra's distinctive refreshing sensation.
Special Christmas with TERRA,
Korea’s First Lager Beer
Limited-Edition TERRA Single Malt
- One-of-a-Kind Region Tasmanian Barley
-
‘Tasmania’ is an island located at the southernmost part of Australia.
As Australia’s iconic nature reserve, most of the island is a national park designated by UNESCO as a World Heritage Site
100% Tasmanian barley!
- One-of-a-Kind Brewery
Joe White Maltings -
A historical Australian brewery located in Tasmania, boasting 100 years of history since 1929.
Special Malt
Collaboration solely for this Limited Edition
- The Malt’s History in One Glance Korea’s first “Malt History”
- Watch how ‘TERRA Single Malt’ transforms from [Barley ⤏ Malt ⤏ Beer] by scanning the QR code!
- Product : Limited-Edition TERRA Single Malt
- Size/Container : 355 mL Can
-
The Limited-Edition Single Malt contains fragrant aroma of the Special Malt,
a buttery smooth drinking experience, and the tornado-like refreshment brought
to you by the
“real carbonation method” originally found in Korea’s first lager.
In Sep. 2022, TERRA releases the [TERRA X Sunwoo Kim]
Collaboration Edition to celebrate the sales of 3 billion bottles.
Based on the common value for pursuing ‘pure,’ some of
the sales profit from the [TERRA X Sunwoo Kim] edition will be donated to Gangwon Forestation Project to fulfill the message of <SAVE the GREEN>.
- Product : [TERRA X Artist Sunwoo Kim] Collaboration Edition
- Size/Container : 355 mL Can
-
This artistic collaboration edition with Sunwoo Kim , the most popular artist among
the MZ generation, delivers a message of hope and comfort for us through Dodo
birds that went extinct.
Sweeping Korea clean in an era of fine dust,
TERRA releases the [TERRA X SMILEY] Limited Edition
in April 2021.
Nowadays, with everyday laughter hidden behind a mask,
we dream of a Korea where pure smiles and more laughter
are created by [TERRA X SMILEY].
- Product : TERRA X SMILEY Limited Edition
- Size/Container : 355 mL Can, 500 mL Can/Bottle
-
TERRA's first limited edition release, a collaboration with British brand,
SMILEY, which has been constantly in the news for working with the world’s
top global brands.
