Introducing new CI of ‘HITEJINRO Co., Ltd.’
H and J standing for HITE and JINRO combine three-dimensionally to visualize a glass, which means that the world is brimming with greater joy and energy through HITEJINRO. Font’s sense of volume encircling the glass and glowing texture in it represent dynamic motion of fluid caused by clinked glasses, which is what HITEJINRO is for and about in every walk of our life – delight, celebration, bravery, and passion.
The Mix – Bouncing DropDOWNLOAD
- We often feel getting closer to people in emotion rather than in reason leads to more joy and sincerity. Likewise, we contribute to the emotional value of ideas, rest and energy to those.
- We reignite the passion most of us used to have but lost in compromise and abandonment.
- We serve customers in all sincerity over reasoning, doing our utmost to share our most wanted experiences with you.