esg &Joy
HITEJINRO Co., Ltd. engages in CSR activities to create a more joyful and happier society for everyone.
HITEJINRO is a national company representing
Korea's liquor industry, creating a happy world by solving
social problems and practicing sharing with everyone.
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Creation of foundation for
reinforcement of CSR. 2020 -
Devising CSR strategy by management value
Devising Total Integral CSR plan
Discovering long-term contribution projects as a good company
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Creation of foundation for
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- Stabilization of CSR promotion. 2021~2022
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Reinforcing strategical private-public partnership
Expanding local and overseas CSR representative projects
Expanding CSR enterprise culture
Reinforcing organic co-prosperity
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- Advancement of CSR promotion. 2023~2024
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Realizing representative enterprise
and good company
Expanding CSR projects to the world
as an 100-year enterprise
Carrying out cognition of guidelines
for global standard
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2024
- 2024
- HITEJINRO, celebrating its 100th anniversary, shares love with vulnerable groups on Lunar New Year
- HITEJINRO starts beach clean-up activities in 2024 for its 100th anniversary year
- HITEJINRO supports the visually impaired for National Day of People with Disability for its 100th anniversary
- HITEJINRO launches the “Clear Rivers & Streams Project" for its 100th anniversary
- HITEJINRO commemorates "Ocean Day" with beach clean-up activities for its 100th anniversary
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2023 2016
- 2023
- HITEJINRO carries out community outreach for the new year
- HITEJINRO cleans Pyoseon Beach in Jejudo Island
- HITEJINRO leads ‘saving toads’ campaign
- HITEJINRO carries on a forest fire prevention campaign
- HITEJINRO creates ‘Beautiful Forest’ in the East Sea (Donghae) region devastated by wildfire
- HITEJINRO provides food for 1,500 people with disabilities in celebration of National Day of Persons with Disabilities
- HITEJINRO adopts the ‘Dakmeoru Coast’ in Jeju in celebration of Marine Day
- HITEJINRO hosts ‘WOD Challenge’ with firefighters and their families with the National Fire Agency
- HITEJINRO supports vehicle services for underprivileged people
- HITEJINRO operates the ‘2023 Snack Trucks’ program to thank firefighters
- 2022
- HITEJINRO hosts a sharing event with neighbors for the Lunar New Year
- HITEJINRO hosts a 100th day event since the opening of the Bbanggre Gwangju branch
- HITEJINRO provides relief goods including 150,000 bottled water to wildfire victims on the east coast
- HITEJINRO signs a business agreement to build forests for recovery from wildfire damages
- HITEJINRO supports fire safety equipment (temporary sprinklers) as a measure for wildfire prevention in the Gyeongsangbuk-do and Jeollabuk-do regions
- HITEJINRO hosts the third contactless physical strength promotion contest (Tranggle) together with the National Fire Agency
- HITEJINRO hosts a sharing event for Disabled Day
- HITEJINRO commences public offering for the 2022 Social Welfare Institution Mobile Vehicle Support Project
- HITEJINRO commences 2022 Thanksgiving Snack Event with the National Fire Agency (Gangwon Fire Department)
- HITEJINRO sponsors mineral water “healthy summer” program for those living in low-cost lodgings
- HITEJINRO conducts Jeju Pyoseon Beach Environmental Cleanup Initiative
- HITEJINRO renames bakery cafe that promotes youth independence to “Toad Bakery”
- HITEJINRO converts the “Toad Bakery” Changwon branch to self-supporting company
- HITEJINRO sponsors Samgyetang for ‘Healthy Summer of Split Room Residents’
- HITEJINRO promotes the ‘International Ocean Waste Conference’ on the Chamisul bottle
- HITEJINRO sponsors foods to social welfare organizations for Chuseok
- HITEJINRO carries out environmental purification activities for Jeju Pyoseon Beach
- HITEJINRO hosts a healing camp for families of fallen firefighters
- HITEJINRO hosts a sharing event with the HITE JINRO Championship athletes (service vehicle support)
- HITEJINRO celebrates the 1st anniversary of the “Toad Bakery” Gwangju branch
- HITEJINRO delivers financial aid to 33 families of fallen firefighters
- HITEJINRO releases the first “CSR Report 2022”
- HITEJINRO hosts a special event of the 2022 Special Day
- HITEJINRO carries out the purification activity around Jeju Pyoseon Beach
- HITEJINRO donates freshly-made kimchi to 87 social welfare organizations
- HITEJINRO completes the “2022 Snack Truck of Gratitude” project for fire stations nationwide
- HITEJINRO carries out the Safe, Fire-Free Town campaign
- 2021
- HITEJINRO supports the residents of sliced rooms for a warm winter
- HITEJINRO holds “Bread Sharing of Love” for the children of low-income multicultural families in Changwon City
- HITEJINRO gives holiday food for the poor in Lunar New Year
- HIETJINRO Holdings provides KRW 150 million of scholarship for the children of self-employed whose restaurants have been temporarily closed or shut down
- HITEJINRO gives 10,000 masks to the residents of sliced rooms in the Seoul area
- HITEJINRO supports sprinklers to 1,000 fire-vulnerable households in Gangwon mountain areas
- HITEJINRO holds 41st Disabled Day and shares loves (delivered Box of Love)
- HITEJINRO holds “Snack Truck” with the National Fire Agency of Korea
- HITEJINRO holds “Bread of Support” for the success of “Bbanggrae” second branch
- HITEJINRO joins the Masanman Bay protection activity
- HITEJINRO donates 60 relics for the opening of Changwon Museum
- HITEJINRO hands out 64,000 bottled water to the impoverished families in Seoul
- HITEJINRO delivers financial aid to the families of the fallen firefighters
- HIEJINRO leads the purification of Pyoseon Beach, a “pet-friendly beach” in Jeju
- HIEJINRO sends a snack truck to express gratitude to the Incheon Fire Department
- HIEJINRO holds a water safety campaign (with fire departments in Chungnam and Gyeongbuk regions)
- HITEJINRO sponsors ginseng chicken soup “healthy summer” program for those living in low-cost lodgings
- HITEJINRO holds 2021 Chuseok holiday sharing event
- HITEJINRO holds competition for vehicle support project
- HITEJINRO test-runs second “Bbangre” bakery cafe for youth assistance project
- HITEJINRO donates 10 tonnes of Yeoju rice to 60 social welfare centers across the country
- HITEJINRO launches a donation project in connection with the HITE JINRO Championship (sponsorship more moving vehicles)
- HITEJINRO completes the 2021 Snack Truck of Gratitude project for fire stations nationwide
- HITEJINRO launches the 2nd branch of “Bbanggrae” to support independence of youths
- HITEJINRO holds a delivery ceremony for bereaved families of firefighters (education and living allowances)
- HITEJINRO holds a kimchi sharing event with freshly-made kimchi
- HITEJINRO launches a bicycle safety campaign
- HITEJINRO cleans Pyoseon Beach in Jejudo Island
- HITEJINRO holds the 10th Beautiful Store Charity Bazaar, donating all profits to marginalized populations
- HITEJINRO offers assistance to small business owners on preventive measures against COVID-19, including 1,000 hospitality business across nationwide
- HITEJINRO invests in Headquarter, a brand-building startup
- HITEJINRO donates service vehicles to social welfare organizations
- HITEJINRO donates deluxe short rib soup and heat packs to residents of a low-income neighborhood (jjokbangchon)
- 2020
- HITEJINRO, New Year's First volunteer service for homeless people
- HITEJINRO, Donation of 1.2 billion won to Daegu and Gyeongbuk to prevent the spread of Corona 19
- HITEJINRO, Full 4 months of rent exemption
- HITEJINRO, Donation of water and rice cake for dosshouse · homeless shelter
- HITEJINRO Scholarship support for children of Holdings, Catering employees
- HITEJINRO, Fostering Professional Firefighters… Supports Korea Fire Meister High School
- HITEJINRO, Supports products needed to assist with COVID 19 for the Day of Persons with Disabilities
- HITEJINRO, Operates 'Bbanggrae' to support youth independence in the Changwon area
- HITEJINRO, To support local gift cards to needy neighbors with the coming of Family Month
- HITEJINRO, To issue a public challenge of support of vehicle for social affair facilities
- HITEJINRO, To support 40 thousand bottles of mineral water to dosshouses for summer survival
- HITEJINRO, taking steps to improve the condition and welfare of firefighters for the past 2 years
- HITEJINRO, provides 1,000 pieces of swim rescue equipment to the Fire Department
- HITEJINRO, leads the ‘national safety campaign’ to prevent safety accidents in summer
- HITEJINRO, supports Korean liberation day commemoration projects like Independence Merit, etc.
- HITEJINRO, provides 40,000 bottles of water to areas affected by torrential rain
- HITEJINRO, presents the ‘Midas Hand’ success model for youth start-ups of Bbanggree
- HITEJINRO, donated 8 vehicles to promote mobility of the elderly and the disabled
- HITEJINRO, ‘Companion Beach Project' with the Ministry of Maritime Affairs and Fisheries promoting clean seas
- HITEJINRO, gave 20,000 gift boxes to the vulnerable on Chuseok
- HITEJINRO, non-face-to-face sports competitions with the Fire Department… A total of 60,000 people participated
- HITEJINRO, purchases 500 million won worth of Onnuri gift cards... Participate in good consumption
- HITEJINRO, 'Thank you snack car' event at the fire station
- HITEJINRO, signed a business agreement with Gwangju Metropolitan City to support youth independence
- HITEJINRO hosts “A Beautiful Day, a charity yard sale event
- HITEJINRO hosts “Winter Kimchi Sharing 2020” event
- HITEJINRO hosts sponsorship events for children and youths at the local youth center for Christmas 2020
- 2019
- New Year's Day food sharing support event
- HITEJINRO Holdings university scholarship certificate ceremony
- Beautiful Forest Creation Project
- Opening of resting place for fire fighters in old fire house in Jeonju
- Hosts the 4th HITEJINRO Youth Business Opening Competition
- Hosts Safety Cam-paign in Changwon
- Provides ‘Hanbangool’ Scholarship for students from the household of fire fighters
- Vietnam Corporation scholarship for university students
- Vietnam Corporation Sponsorship of Korean Language Festival
- 2018
- Signed voluntary service activity agreement with the Seocho municipal elderly care center
- New Year’s Day rice cake soup sharing event
- Supported local children's center in watching the PyeongChang Olympic Games
- HITEJINRO university scholarship certificate ceremony
- Support for National Disabled Persons Day
- Green Santa volunteering
- Supply water for the underprivileged during summer
- Inaugural commemorative emergency relief kit production service
- Firefighter welfare improvement support project
- Social Welfare Day sponsorship
- Social welfare institution support project for Chuseok
- Walking cane support for welfare center on Day for the Elderly
- HITEJINRO championship vehicle support
- The 3rd HITEJINRO youth entrepreneurship competition
- Family healing camp for firefighters who died in the line of duty
- Beautiful store flea market in Anyang
- Kimchi sharing event in Jeonju
- Sponsored the local children's center Christmas sharing event
- National Security Campaign with Fire Departments
- 2017
- New Year's Day sharing event
- Regular volunteer activities of employees at Hasang Welfare Center for disabled people
- Single parent center support with Jungsaemmool for 1 year university of Iseul TokTok
- Dream voucher vehicle support
- 6th anniversary celebration of mutual growth win-win cooperation
- Water support for dosshouse for summer
- Support for heavy rain damage in Cheongju
- Emergency relief assistance for the area affected by the Pohang earthquake
- Beautiful store flea market in Kwang-Ju Hightech Industrial Park
- The 2nd HITEJINRO Youth Entrepreneurship Competition
- Employee volunteering for making Kimchi
- Establishment of social welfare institution Hope Tree
- 2016
- New Year's Day sharing event
- Signed regular service agreement with Seoul Children's Hospital
- HITEJINRO scholarship
- Environment protection campaign
- HITEJINRO championship vehicle support
- Partner company flea market in Cheongju
- Water support for Korea Association of the Blind
- Support for unification festival for the disabled
- The 1st HITEJINRO youth entrepreneurship competition
- Cake support for seniors living alone
- Year-end Christmas social welfare institution voucher support
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2015 2011
- 2015
- Selected and supported 2015 HITEJINRO Scholarship students
- Project for supporting Korean Chinese people in Korea
- Sponsored United Festival for the Disabled
- Food sharing on traditional holidays
- Cultural experience event at a local children's center for Family Month
- Executives' voluntary activity “Making bread of love” in collaboration with Korean Red Cross
- Provided cars for social welfare organizations in connection with Dream Voucher Project
- Helped restore damages caused by extremely hot weather
- Supported Dail Social Welfare Foundation's Five Bottles and Two Fish Day event
- Participated in UniKorea Fund Project
- Donated goods to Korea Blind Union
- A charity bazaar jointly held with a partner company – Beautiful Store Busan
- 2014
- “2014 Hope Building” for New Year holiday
- Helped restore damages caused by heavy snow in Yeongdong
- Meal Donation Campaign Season 2
- Hope Tree Campaign, Mini Library Project
- Supported local children's centers (farming experience and goods donation)
- Offered scholarships for logistics partner companies
- Supported the families of the Sewol Ferry accident in Jindo
- HITEJINRO Scholarship Project for children of food and drink industry people
- Executives' voluntary work for celebrating the company's anniversary – “wall painting”
- Held scholarship projects and supported underprivileged in local communities
- Supported Korean Chinese people in Korea
- Provided help for those affected by heavy rain in Busan
- HITEJINRO Championship – Supported Seoul Children's Hospital
- Held a charity bazaar in collaboration with employees from a partner company
- Year-end festival for sharing
- Held an idea contest for partner companies
- 2013
- Donated goods needed in summer for those living in a poor neighborhood in Yeongdeungpo
- Supported a local children's center's cultural event
- Meal Donation Campaign Season 1
- Show kindness for others through charity work on New Year's day
- Water Sharing Festival for celebrating Water Day
- Announced a CSR BI for the first time in the liquor industry
- Provided wheelchairs for seniors living alone
- Hope Tree Campaign for the children of those underprivileged
- Provided scholarships for children of food and drink industry people
- Offered scholarships for children of our logistic partner company's employees
- Donated kimchi to low-income families in Busan
- Sponsored a walking contest for celebrating Braille Day
- Provided overseas travel opportunities for cultural learning to employees of outstanding suppliers
- Set up “Dream Project Support Fund” for talented children
- Held a charity bazaar for Beautiful Store with employees of our suppliers
- Provided funds for Korean Chinese people in Korea
- Donated water to those affected by a typhoon in the Philippines
- Held Golden Bell Quiz to improve public perception of disability
- Donated goods needed for winter to low-income families at the end of the year
- 2012
- joins One Cultural Heritage by One Company
- supports the underprivileged with rice
- supports low-income youth with school uniforms.
- supports Japan’s earthquake victims
- joins Wholesome drinking campaign of ‘Alcoholic Gang Busters’ program
- supports Typhoon Belaven & Den bin’s victims
- holds blood donations
- holds Pleasant Charities together with Beautiful Shop Foundation.
- volunteers for local children’s center computer support and talent donations.
- 2011
- performs Love Cap Project.
- Child protection project
- launches Chamisul Volunteers
- supports ‘Love Mongol’ with rice donation.
- volunteers for Habitat homebuilding service.
- supports Human Resources Developments in Daejoeon region.
- donates to the walking fundraiser for Multicultural Families.
- donates to the abused elderly prevention project.
- volunteers for Daily Community’s meal sharing service.
- supports the oil spill in the West coast with bottled water and recovery efforts
- is selected as a Green Company
- supports the “Smile Campaign” for children with incurable diseases.
- Sponsors Love Kimchi Festival by Children’s Foundation
- holds Love Mugunghwa Patriots Camp
- supports Beautiful Foundation’s fundraiser for donation.
- participates in Kimchi Sharing Fair by the Joint Fundraiser for Social Welfare.
- supports victims from Yongcheon Station explosion of North Korea.
- Supports Typhoon ‘Maemi’ victims with bottled water.
- Establishment of startup academy
- holds a fundraiser for Icheon City’s scholarship
- holds a fundraiser for inter-Korean cooperation and North Korean children.
- invites remote island school children to City Tour in Seoul
- constructs ‘Nocherry-andry-jae Hospital” in the Flower Village, Gapyeong.
- constructs ‘Ingok-jae Hospital’ in Emsung, Chungbuk.